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SurveyWriter: The can-do program worth getting to know (Quirks Marketing Research Review - July/Aug 2003) |
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The Reluctant Marketer (Eprairie - 3/19/2003) |
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My Biggest Mistake (Chicago Tribune - 1/27/2003) |
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Survey Service Gives Insurers Online Feedback (National Underwriter Online News Service -11/16/2002) |
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Real Estate Industry Builds Market Intelligence with SurveyWriter.com (RISMEDIA - 11/15/2002) |
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Today's Advertising Research. Click Here Please. (Media Daily News - 11/12/2002) |
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Marketing surveys via the Web better than you think (Denver Business Journal - 10/18/002) |
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Press Releases
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SurveyWriter
IN: E-Surveys, E-Simple Chicago, IL. -- 8/18/2002 - SurveyWriter, Inc., a Chicago-based application service provider specializing in online market research and web surveys, has released SurveyWriter IN™, a major upgrade of its online application service. According to Joel Friedman, President of SurveyWriter, Inc., the beauty of SurveyWriter IN ™ is in the exacting control a user can have over the entire survey process. This version features an intuitive menu system, which comfortably guides the user through survey development and deployment. Our extensive formatting capabilities provide users with precise control over the look and feel of their surveys. A robust HTML editor with continuous question preview is included to help users create and format questions. SurveyWriter IN handles simple questions with ease, and filter wizards guide the user through the construction of advanced logic questions, including branching, piping, and other formula questions. "No other web survey application on the Internet has the complex question functionality that SurveyWriter does," said Friedman. New in this release is a custom crosstab reporting package that features real-time reports and presentation-ready charts in a variety of formats. Email invitations, popup surveys, and access to sample are also available. Quota controls are used to preserve sample. And of course, no programming or network expertise is required. "Anyone with an Internet connection can use SurveyWriter IN to create, host, and administer professional online surveys," Friedman said. "I believe we have the best feature-to-price ratio in our market," said Friedman. "SurveyWriter has steadily developed a solid client base because of the power of our survey engine. We are dramatically less expensive than our competition, because we grew slowly. Unlike several of our main competitors, our continued existence does not depend on double-digit growth and is not pressured from outside sources," he added. A growing number of high-tech companies have preferred SurveyWriter's online approach to market research. Citing SurveyWriter IN's robust real-time cross-tab package and presentation-ready charting, Gail Piesecki, Research Manager for Sage Research Corporation, notes, "SurveyWriter has changed the way we do business. This year, we've more than double the number of surveys we've conducted. And we've fielded not just domestically, but globally as well--in a variety of international languages." Added Bruce Thompson, Director of Marketing with Callwave, Inc., "SurveyWriter has provided an invaluable service to help us test, validate, and refine our marketing strategy. We can now field surveys to a market segment and get immediate reports online. Other notables, such as Gomez.com, Accenture, GE, AutoTrader.com, have also used our service, said Friedman. Our online question generator and data collection tools give anyone with access to the Internet the power of a full-service market research company," he said. ======================================= About SurveyWriter Joel
Friedman is a pioneer in the field of market research and software
development. He was a partner at ======================================= Contact: Joel Friedman, 773-506-7006
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©
SurveyWriter, Inc., 2003 |
